Platform ad archives: promises and pitfalls external link

Leerssen, P., Ausloos, J., Zarouali, B., Helberger, N. & Vreese, C.H. de
Internet Policy Review, vol. 8, num: 4, 2019

Abstract

This paper discusses the new phenomenon of platform ad archives. Over the past year, leading social media platforms have installed publicly accessible databases documenting their political advertisements, and several countries have moved to regulate them. If designed and implemented properly, ad archives can correct for structural informational asymmetries in the online advertising industry, and thereby improve accountability through litigation and through publicity. However, present implementations leave much to be desired. We discuss key criticisms, suggest several improvements and identify areas for future research and debate.

Advertising, frontpage, Micro-targeting, Platforms, Politics, Technologie en recht, Transparency

Bibtex

Article{Leerssen2019b, title = {Platform ad archives: promises and pitfalls}, author = {Leerssen, P. and Ausloos, J. and Zarouali, B. and Helberger, N. and Vreese, C.H. de}, url = {https://policyreview.info/articles/analysis/platform-ad-archives-promises-and-pitfalls}, doi = {https://doi.org/10.14763/2019.4.1421}, year = {1010}, date = {2019-10-10}, journal = {Internet Policy Review}, volume = {8}, number = {4}, pages = {}, abstract = {This paper discusses the new phenomenon of platform ad archives. Over the past year, leading social media platforms have installed publicly accessible databases documenting their political advertisements, and several countries have moved to regulate them. If designed and implemented properly, ad archives can correct for structural informational asymmetries in the online advertising industry, and thereby improve accountability through litigation and through publicity. However, present implementations leave much to be desired. We discuss key criticisms, suggest several improvements and identify areas for future research and debate.}, keywords = {Advertising, frontpage, Micro-targeting, Platforms, Politics, Technologie en recht, Transparency}, }

How to license Article 17? Exploring the Implementation Options for the New EU Rules on Content-Sharing Platforms external link

Husovec, M. & Quintais, J.
2019

Abstract

How can the EU Member States license Article 17 of the new Directive on copyright and related rights in the Digital Single Market? This is the central question that this paper addresses. To answer it, we first analyse the nature of the right included in Article 17. We argue that the nature of the right has a number of serious consequences for its licensing. First, it determines whether the right is mandated by public international law, and hence what licensing modalities are allowed under the 1994 WTO TRIPS Agreement and 1996 WIPO treaties. Second, it clarifies what other conditions European Union law itself imposes on the newly established right and its implementation into national law. These restraints shape the margin of discretion of EU Member States. Third, it may imply changes to existing licensing practices, including the need for collective rights management organisations to obtain new mandates. Fourth, it influences how Member States can incorporate users’ rights into the legal framework. We argue that Article 17 is a special or sui generis right. We identify how this right fits the existing international and EU law, and explain why the Member States have a broad margin of discretion when implementing the corresponding licensing regimes. Perhaps most importantly, and counter-intuitively, we show that the legal arguments against Article 17 licensing via modalities of statutory licensing and mandatory collective management schemes are weaker than one might initially think.

Article 17, Copyright, DMS Directive, frontpage, Licensing, ontent sharing service providers, Platforms

Bibtex

Article{Husovec2019, title = {How to license Article 17? Exploring the Implementation Options for the New EU Rules on Content-Sharing Platforms}, author = {Husovec, M. and Quintais, J.}, url = {https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3463011}, year = {1003}, date = {2019-10-03}, abstract = {How can the EU Member States license Article 17 of the new Directive on copyright and related rights in the Digital Single Market? This is the central question that this paper addresses. To answer it, we first analyse the nature of the right included in Article 17. We argue that the nature of the right has a number of serious consequences for its licensing. First, it determines whether the right is mandated by public international law, and hence what licensing modalities are allowed under the 1994 WTO TRIPS Agreement and 1996 WIPO treaties. Second, it clarifies what other conditions European Union law itself imposes on the newly established right and its implementation into national law. These restraints shape the margin of discretion of EU Member States. Third, it may imply changes to existing licensing practices, including the need for collective rights management organisations to obtain new mandates. Fourth, it influences how Member States can incorporate users’ rights into the legal framework. We argue that Article 17 is a special or sui generis right. We identify how this right fits the existing international and EU law, and explain why the Member States have a broad margin of discretion when implementing the corresponding licensing regimes. Perhaps most importantly, and counter-intuitively, we show that the legal arguments against Article 17 licensing via modalities of statutory licensing and mandatory collective management schemes are weaker than one might initially think.}, keywords = {Article 17, Copyright, DMS Directive, frontpage, Licensing, ontent sharing service providers, Platforms}, }

Challenging Diversity – Social Media Platforms and a New Conception of Media Diversity external link

Oxford University Press, 0823, pp: 153-175, ISBN: 9780190845117

diversity, Mediarecht, Platforms, Social media

Bibtex

Chapter{Helberger2018b, title = {Challenging Diversity – Social Media Platforms and a New Conception of Media Diversity}, author = {Helberger, N.}, year = {0823}, date = {2018-08-23}, keywords = {diversity, Mediarecht, Platforms, Social media}, }